NOW Foods Supplements, Liquid Multi Gels with Lutein and Lycopene, plus Flax Seed Oil, 60 Softgels

Brand: NOW
Category: Blended Vitamin & Mineral Supplements
Recorded price: $14.35; 2 Sep 2026
Price per serving: $0.48

Supplement facts

Serving size: 2 Softgel(s)
Servings per container: 30

Ingredient	Amount per serving	% daily value
Calories	10	—
Total Fat	1 g	1%
Vitamin A	3000 mcg	333%
Vitamin C	300 mg	333%
Vitamin D	10 mcg	50%
Vitamin E	268 mg	1,787%
Thiamine	50 mg	4,167%
Riboflavin	25 mg	1,923%
Niacin	50 mg	313%
Vitamin B6	50 mg	2,941%
Folate	1360 mcg DFE	340%
Folic Acid Part of Folate	800 mcg	—
Vitamin B12	100 mcg	4,167%
Biotin	300 mcg	1,000%
Pantothenic Acid	50 mg	1,000%
Calcium	100 mg	8%
Ferrochel	9 mg	50%
Iodine	150 mcg	100%
Magnesium	100 mg	24%
Zinc	15 mg	136%
Selenium	70 mcg	127%
Copper	1 mg	111%
Manganese	2 mg	87%
Chromium	120 mcg	343%
Molybdenum	25 mcg	56%
Potassium	25 mg	1%
Flaxseed Oil	800 mg	—
Alpha-Lipoic Acid	30 mg	—
Para-Aminobenzoic Acid	50 mg	—
Inositol	25 mg	—
Boron	500 mcg	—
Lutein	250 mcg	—
Lycopene	250 mcg	—
Vanadium	25 mcg	—

Other ingredients

Bovine Gelatin
Glycerin
Water
Carob
Beeswax
Soy Lecithin
Vanilla Extract

Directions on the label

Suggested usage: Take 2 softgels daily with food.

Label data from the Dietary Supplement Label Database.

Label data as of 3 Sep 2026

Product score

87.2 / 100Excellent

Category average: 57.2 / 100
Average for similar products: 70.7 / 100

This is a broad, reasonably dosed daily multivitamin with extensive B-vitamin coverage and moderate mineral coverage, but it is not a replacement for a full mineral or omega-3 supplement.

Scoring criteria

Quantity
100 / 100
Two softgels provide a reasonable maintenance-level broad multivitamin and mineral routine despite intentionally modest calcium, magnesium, and potassium amounts.
Form
75 / 100
The oil-based softgel is a conventional suitable delivery format for fat-soluble vitamins, but no established relevant advantage over ordinary multivitamin forms is demonstrated.
Convenience
85 / 100
The label directs two softgels once daily with food, and 60 softgels provide 30 daily servings.
Label accuracy
100 / 100
The quantified panel is consistent with the high-confidence FDA label match and contains no established amount contradiction.
Formula balance
75 / 100
The formula covers many vitamins and trace minerals well but provides relatively limited calcium, magnesium, potassium, and essential fatty-acid detail.
Purity
75 / 100
The formula uses ordinary disclosed excipients and has no documented contaminant or independent tolerability defect, while product-specific testing is not supplied.
Cofactors
50 / 100
Flaxseed oil, alpha-lipoic acid, lutein, and lycopene are declared as complementary ingredients, but their added benefit at these amounts is uncertain.